VIV Podcast

Pharma 4.0 - The next revolution

On today’s episode, Stacey Bruzzese welcomes Karen Ginsbury to talk about Pharma 4.0. Discussing a variety of topics, listen to discover:

  • What exactly is Pharma 4.0?
  • Have we reached or passed the tipping point for adoption?
  • What is included in Pharma 4.0?
  • What obstacles does Karen see for implementation of Pharma 4.0?
  • Karen gives a 2-minute explanation of whether Parma 4.0 is affordable and efficient
  • Does Karen think people will be worried that they don’t understand how Pharma 4.0 works?




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